CUSTOM PROGRAMS – INHOUSE

ALUMNI LOGIN
SITEMAP
DEUTSCH
ENGLISH
Home

The shortest answer is doing the thing.
Ernest Hemingway

Wachstum ist ein Prozess schöpferischer Zerstörung.
Joseph Alois Schumpeter

Society doesn't have values. People have values.
Milton Friedman

Krise ist ein produktiver Zustand. Man muss ihm nur den Beigeschmack der Katastrophe nehmen.
Max Frisch

Nur das Denken, das wir leben, hat einen Wert.
Hermann Hesse
Home  ›  Custom Programs  ›  Customized Standardization  ›  Growth, Innovation, Business Development  ›  Excellence in Innovation

Excellence in Innovation

This 3-day seminar provides the most recent insights of innovation management: How to build a viable business on the basis of a good business idea? What is the step-by-step procedure? What methodology is most appropriate? What works and why?

CONCEPT

Innovation is only promising if it provides significant benefits to customers and consumers. It is solely at the customer’s discretion what is considered valuable. Prior to introducing new products, firms have to analyze customer needs and create new products that fulfill these unmet needs, dreams and desires. Every unsatisfied need offers an opportunity for innovation. New products that are not innovative are useless to customers, because they are being fooled; or worthless to businesses because there is no need to invest in products or services with no future.

KEY BENEFITS

The objective of this 3-day in-house seminar is to guide management and experts towards feasible innovation solutions. Comprehensive analysis of customer needs on one hand, and consideration of technological limitations or methodical capabilities on the other hand should provide sufficient guidance for rewarding innovation.

WHO SHOULD ATTEND

Managers of all business sectors
Experts of product development, marketing, technology, production, customer service, product management and other innovation related sectors 
Specialists and experts involved in implementation processes and market entry of innovative products 
EXECUTION
INH 33
Duration:3 days
Type:Inhouse
Place, Date:to be agreed upon
Language:German or English
Registration
Included are the lecturer as well as a firm-specific customization of the content tailored to the needs of the customer. Additional expenses are billed separately.

Administration

*plus VAT. Invoice in Euro possible at the current rate.